Diet Duo

Overview

Diet Duo was an early experiment in building calm software for behaviour change. It taught me how much design decides who a product is for.

Problem

Most nutrition apps treat users as isolated calorie machines. Eating is social.

Solution

A minimal daily loop shared between two people, with almost no gamification.

Architecture

React Native app on Firebase.

Timeline

1. 2022
   Concept
2. 2022
   Public beta
3. 2023
   Archived

Lessons learned

• A great product with the wrong audience is still the wrong product.
• Retention lives in the ritual, not the notification.
• Ship earlier than you’re comfortable.

Roadmap

• Archived — lessons folded into future work.